01 · Campaign · Film

Adımız Türkiye

Turkey’s official World Cup song

Client
Mero × Murda · Turkish Football Federation
Year
2026
Responsibility
Concept · On-site coordination · Edit · VFX
Evidence
Official World Cup song · first World Cup video in 24 years
01

Context

An official national-team project brings together artists, federation, players, schedules and public expectation. The film had to feel culturally credible while working within an institutional setting.

02

Responsibility

I was responsible for concept, on-site coordination, edit and VFX. The central task was to connect diaspora, national team and federation as one shared story.

03

System

The creative line carried through motif, player integration, performance and post-production, with explicit alignment between artistic and institutional stakeholders.

04

Evidence

Released on 13 May 2026 as Turkey’s official World Cup song. The first Turkish World Cup music video in 24 years, produced with national-team players.

What needs a clear visual direction next?

Discuss a similar project